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Marketing

Vote for the Sword

Join for the swords. Stay for the friends.
That’s my favorite tagline from Nancy Schwartz’ Nonprofit Tagline Awards contest. What will yours be?
Vote here
Voting ends June 20.

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SHOW ME THE STATS: Survey Says Evaluation Key to Increasing Support for Marketing

Nancy Schwartz’s marketing survey results are in. And they tell us we have some work to do.
The most significant finding in the report is that marketing and communications professionals are frustrated by the lack of support for our campaigns and budgets, but we don’t do the evaluation that generates that support. Here are a […]

March 31 Deadline for Web Marketing Association Contest

Think your site is hot? Go for a WebAward. But do it before March 31, the deadline. Ninety-six categories (including nonprofit, advocacy, blog and community), 8 criteria (design, innovation, content, technology, interactivity, copywriting, ease-of-use, overall score) and a chance at infamy (and being included in the Internet Standards Assessment Report): priceless.
Last year’s winner? TBS Department […]