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Nonprofit Copy Writer and Content Strategist

Educate. Motivate. Donate! You want your words to do something.

Communicate with your audiences through tight, clear, compelling language. Find the stories that will move people to act. Cultivate, curate and cascade your content throughout your communication stream.

I’ll dive right into your brand or help you find your voice.

I specialize in writing online copy – e-mail, Web sites, social media – and have a broad background writing press kits, newsletters, annual reports, case studies, features and white papers.

E-Mail Consultant

The good ones make it look easy. Smooth. Sexy. But e-mail is no walk in the park. Part art, part science, successful e-mail marketing requires a skilled hand, steady focus, the right tools for the job and a generous dash of oomph.

Here’s how I can help:

• GOALS & SCHEDULE Establish priorities for e-mail campaign and set an online editorial content schedule to meet those goals.
• E-MAIL SERVICE PROVIDER SET UP I recommend MailChimp. Extraordinary feature set at a great price, especially for nonprofits. If you have online fundraising and advocacy needs (particularly state and federal district matching) Democracy in Action packages e-mail, fund raising and advocacy together and is an excellent choice.
• CUSTOM E-MAIL DESIGN I’ll work with designers to create a custom e-mail template that matches your visual branding and uses sound e-mail design principles to communicate your message clearly.
• LIST GROWTH Analyze opportunities for organic and paid list growth.

Social Media Consultant and Trainer

You know you’re supposed to have some kind of presence on Facebook, but you haven’t the foggiest idea of where to begin. Ditto for Twitter, YouTube and the other big social networks.

Get established on the big social networks such as Facebook and Twitter. Learn the lingo. Know the settings, applications and best practices for nonprofits. Listen. Engage.

I set up Facebook pages for nonprofits, Twitter for nonprofits and YouTube channels for nonprofits. I help you navigate and discover other social networks such as Slideshare, Flickr, Care2 and Causes.

I also provide social media training for your staff and partners.

Campaign & Project Manager

Put up a Web site in a flash and generate 5,000 letters to the governor. Hold up the fort while your online marketer is on leave. Manage your redesign.

Agencies and organizations alike trust me (and my team of free agents) with print and Web site production, redesigns, service/product launches, public education and outreach campaigns.